Not for wearing
Plastic is for vinyls
While plastic serves its purpose in vinyl records or skateboard wheels, it has no place in our collections. This decision came naturally, perfectly aligned with our vision of fashion and our respect for the environment.
Plastic surrounds us
Full plastic jacket
Synthetic fibers represent 71% of all fibers used in the textile industry. This figure rises to nearly 100% for outdoor clothing. Polyester, polyamide, acrylic, nylon, elastane... Technical-sounding names for what are all plastic derivatives.
Polyester represents over 80% of synthetic fibers. It is made from PET (polyethylene terephthalate) granules that are melted and transformed into threads through tiny openings. As for "recycled" polyester, it uses granules from other plastic products - unfortunately, this solution is more about greenwashing than genuine ecological progress.
All methods rely on the same ingredient: petroleum. Producing one ton of polyester requires 1.5 tons of petroleum. The missing half ton? Transformed into toxic waste and emissions. The world's main suppliers of textile polyester - India's Reliance and China's Hengli - source primarily from three sources: Saudi crude oil, American oil from hydraulic fracturing, and Russian oil. This reality is far removed from the refined image that the textile industry tries to present.
A MASSIVE IMPACT
Not just a drop
The lifecycle of synthetic clothing reveals a succession of environmental damages. First, 40% are destroyed before being sold or worn, directly incinerated or sent to landfills.
Each wash of synthetic garments contributes to an invisible but devastating pollution: 500,000 tons of microfibers are released into the oceans annually - equivalent to each person on Earth throwing a plastic bag into the sea every month.
At the end of their life, 73% of these clothes are incinerated or sent to landfills. Their traces are now visible everywhere: in the soil as "plastiglomerate" - a new sedimentary layer named in 2012, and in the oceans as the seventh continent of plastic, now exceeding one-third of Europe's surface.
This pollution profoundly impacts marine ecosystems. Microplastics from their slow degradation disrupt phytoplankton's crucial role in carbon sequestration, directly accelerating climate change.
A major health concern
Plastic pollution affects our health in ways far deeper than imagined. Every day, our bodies are exposed to plastic through three main routes:
- Food. We are exposed not only through packaging that leaches chemicals into our food, but also through the marine food chain. The fish we eat have ingested microplastics, which now make their way to our plates.
- Breathing. Microplastic particles suspended in the air have become as ubiquitous as dust. Indoor air, particularly in spaces with synthetic carpets and textiles, can contain significant concentrations of these invisible pollutants.
- Skin contact. The average person spends 16 hours a day with synthetic clothing in direct contact with their skin, allowing for continuous absorption of plastic particles and their associated chemicals.
An American study from October 2024 revealed an alarming presence of plastic in the human brain (0.5%) - a discovery that challenges our understanding of the blood-brain barrier. This isn't an isolated finding: particles have been detected throughout our bodies - in the lungs where they cause inflammation, in the colon where they disrupt our microbiome, in reproductive organs where they may affect fertility, and even in the placenta, potentially impacting fetal development.
What makes plastic particularly dangerous is its role as a vector for other toxic substances. Like a Trojan horse, plastic particles carry harmful chemicals into our bodies - including endocrine disruptors, carcinogens, and heavy metals. These substances, which would normally have limited ability to penetrate our natural defenses, hitchhike on plastic particles to reach sensitive organs.
More worryingly, so-called "biodegradable" plastics might pose an even greater threat. As these materials break down, they create nanoparticles small enough to cross biological barriers that normally protect our organs. Research has shown these particles trigger significant inflammation responses, potentially more severe than those caused by conventional plastics.
Naturally better
Think different
Unlike synthetic fibers which persist for decades in water or ground, natural fibers such as cotton and wool follow nature's lifecycle. They break down organically and completely biodegrade, whether in water or in soil, preventing any infiltration of ecosystems.
Our choice to use exclusively natural fibers is self-evident. We create clothing that respects both the environment and your well-being, staying true to our vision of responsible and refined fashion. By selecting the world's finest natural materials - from exceptionally soft merino wool to the most precious long-staple cotton - we craft enduring pieces that transcend seasons and trends. Each garment is a testament to both heritage craftsmanship and forward-thinking innovation. We do believe that the future of luxury lies in this harmonious balance between exceptional craftsmanship and environmental stewardship.